#Sem Photoshop In The Campaign Of Aerie!

After the disaster of the abusive use of Photoshop to retouch the actress Lena Dunham on the cover of Vogue, another controversy involving the program most used in the world of fashion. This time the bright side–the Aerie, lingerie brand of American Eagle made an entire campaign without Photoshop the templates, which are “real” girls showing that you can be sexy being yourself. The idea of the campaign is to reinforce that women are beautiful even in its imperfections, it’s just another attribute in favour if it is well used. Teaches abusing its strengths, be safe with yourself with the slogan #aerieReal the proposed that girls like themselves, as are unretouched. After all, in real life I don’t have Photoshop.

#Sem Photoshop In The Campaign Of Aerie!

This all reminds me of a really important topic that has been discussed around the world and even participated in the 3rd Forum Now Woman, remember? That this was exactly this: “women empowerment” – show that we have the power in society, that you don’t have to be perfect to be beautiful or superficial. The idea is exactly the opposite: just be you. I found it amazing the Aerie, I hope that more and more brands are as real as possible about themselves and, especially, with their consumers who are not supermodels.

What do you think of the campaign of the Aerie?

Fotos: Reprodução

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Emma Roberts will star in a ‘Photoshop-free’ Aerie …

Emma Roberts will star in a 'Photoshop-free' Aerie ...

Source: www.dailymail.co.uk

How American Eagle Aerie’s No Photoshop Campaign Affected …

How American Eagle Aerie’s No Photoshop Campaign Affected ...

Source: www.usmagazine.com

Emma Roberts Passes on Photoshop In Her Latest Fashion …

Emma Roberts Passes on Photoshop In Her Latest Fashion ...

Source: www.elle.com

Barbie Ferreira AerieReal Unretouched Campaign

Barbie Ferreira AerieReal Unretouched Campaign

Source: www.popsugar.com

Aly Raisman joins Aerie’s anti-Photoshop campaign

Aly Raisman joins Aerie's anti-Photoshop campaign

Source: www.thisisinsider.com

American Eagle Trumpets ‘No Photoshop’ In Lingerie …

American Eagle Trumpets 'No Photoshop' In Lingerie ...

Source: www.creativity-online.com

Olympic Gymnast Aly Raisman Joins Aerie’s Anti-Photoshop …

Olympic Gymnast Aly Raisman Joins Aerie's Anti-Photoshop ...

Source: www.youtube.com

Emma Roberts to star in Photoshop-free campaign …

Emma Roberts to star in Photoshop-free campaign ...

Source: empowering.hearst.co.uk

Aerie campaign with NO PHOTOSHOP I love it AerieREAL

Aerie campaign with NO PHOTOSHOP I love it AerieREAL

Source: vertpickq.pw

New Aerie Campaign Features Unretouched Ballerina Sonoya …

New Aerie Campaign Features Unretouched Ballerina Sonoya ...

Source: www.seventeen.com

Aerie’s No-Photoshop Policy Helped Boost Sales, So I Guess …

Aerie's No-Photoshop Policy Helped Boost Sales, So I Guess ...

Source: www.bustle.com

Real Women Rule! Aerie Ditches Photoshop & Sales Soar …

Real Women Rule! Aerie Ditches Photoshop & Sales Soar ...

Source: cw33.com

Amy Schumer, Kate Winslet and Demi Lovato rejected …

Amy Schumer, Kate Winslet and Demi Lovato rejected ...

Source: mashable.com

Nina Agdal goes unretouched for Aerie Swimsuit Campaign

Nina Agdal goes unretouched for Aerie Swimsuit Campaign

Source: www.myfacehunter.com

Emma Roberts Goes Filter and Photoshop Free To Champion …

Emma Roberts Goes Filter and Photoshop Free To Champion ...

Source: lifestyle.one

Emma Roberts Teams Up With Aerie For Its Fall Campaign …

Emma Roberts Teams Up With Aerie For Its Fall Campaign ...

Source: www.bustle.com

Aerie campaign with NO PHOTOSHOP I love it AerieREAL

Aerie campaign with NO PHOTOSHOP I love it AerieREAL

Source: vertpickq.pw

Aerie’s latest campaign with a curvy model

Aerie's latest campaign with a curvy model

Source: www.businessinsider.com

12 Celebrities & Models with No Photoshop: Unretouched …

12 Celebrities & Models with No Photoshop: Unretouched ...

Source: www.fashiongonerogue.com

Emma Roberts is the unretouched star of the new Aerie campaign

Emma Roberts is the unretouched star of the new Aerie campaign

Source: mashable.com